Give me your address and I'll run your site the way a customer's phone does, then send back everything that stops someone getting hold of you.
I check what a machine can actually measure. I don't estimate how much money you're losing, because I'd be making that number up and you'd know it.
Los Angeles and Orange County, mostly. If your trade isn't on this list, send the site anyway. The audit takes four seconds either way and I'll tell you honestly whether I'm the right person.
Two fields you have to fill in. That's the whole thing.
I'll run it and send the audit over within one business day.
Nothing else happens in the meantime. Check the address you gave me, and look in spam if it's quiet.
Measured from your live site, in about four seconds. No industry averages and no numbers I can't show you.
Is there a form at all, is it buried on another page, and is your phone number tappable on a phone rather than just printed.
Whether ChatGPT, Google's AI and Perplexity are allowed to read your site. Most contractors are blocking them by accident and have no idea.
The machine-readable label that tells Google your trade, your service area and your hours. Cheapest thing on the list to fix.
Timed from a real request, not a lab score. Plus whether every image downloads at once before a phone shows anything.
Whether your headline is cut off in Google results, whether the sentence underneath is yours or one Google wrote for you.
Whether anything on the page tells someone filling in a form at night when they'll actually hear back from you.
What I don't check: your Google Business Profile, your reviews, how you rank against the company down the road, or what happens to a lead once it reaches you. Those need your permission and a conversation, not a crawler. If you want them looked at, say so in the reply.